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The entrepreneur Mikael Nilsson followed a strict diet program and workout. Every morning he was preparing his daily meals and nutrition supplements, picking up protein powder from large packages in small plastic bags.
Together with its supplements in plastic bags and his shaker in a plastic bag even more great, it was a hassle to prepare his protein shake.
Mikael has searched the market to find a better solution, but has walked an empty space. And as the saying goes, if you want something done properly, sometimes it is better to do it yourself. He started to think in a new shaker bottle, smart compartments to hold protein powders and capsules, to make it possible to carry multiple servings in a single unit. He wanted to be 100% leak proof by using non-toxic materials.
At the end of 2009, has delivered the first version of SmartShake.